This past Sunday I shared a video with my Sunday school class about a father and son caught in a rain storm.
The father told the story of a hike he took with his young 16-month old son riding in a pack on his back.
As they neared the half-way-point of the hike the skies opened up and a soaking rain poured down on them.
The father mentioned that for his son, the storm became his reality.
He knew nothing else – and it scared him.
How often do storms in our life become our reality?
How often do we feel like there is nothing else left but the soaking rain that is drenching us at that very moment?
I’ve been in that situation too many times.
It’s easy to get caught up in the moment and forget that “This too will pass.â€
It’s easy to think all hope is lost.
Think about Jesus’ disciples on the Sea of Galilee. They were certain of their pending death.
But luckily they remembered who was sound asleep in the boat with them.
The same man who said, “Cry out to me and I will hear your cry and will answer you,†was laying in the boat with them.
So what did they do? The only thing left for them to do. They cried out to Jesus.
And like any other time people cry out to Jesus – He hears and responds.
He calms the storm. He protects us from the waves and holds us close.
The father in the story said that as his son screamed in stereo, he pulled his son off of his back and held him close in his arms.
He leaned over as he held him and whispered to him, “I love you buddy. It’s OK. We’re gonna make it. I know the way home.â€
He continued holding his son and whispering the same thing to him as they continued the on the way home.
Whatever your cry is, Jesus is reaching out and saying, “I love you buddy. It’s OK. We’re gonna make it. I know the way home.â€
Tag: newspaper
Church Marketing Sucks
I must tell you — I love technology.
As I write this, I’m sitting on my back porch, enjoying a gorgeous first night of spring, while listening to a radio station beamed directly to me via a satellite from New York City and surfing the Internet via a wireless hub one of my neighbors apparently set up.
Amazing.
Now if I could just get my dogs to quit trying to lick my face, life would be grand.
And what’s even better, with Belton’s new Wi-Fi network sprouting up, I could be sitting anywhere in the city doing this same thing in the near future.
As I was surfing the web last week I came across a website that has captivated my attention: www.churchmarketingsucks.com.
If the name doesn’t catch your attention, many of the entries or blogs should.
I think I’ve spent three or four hours over the last several days reading through the site.
Now there’s probably many of you who are immediately turned off by the title of the site, and for you there’s the alternative, www.churchmarketingstinks.com.
And there may be more of you who are offended by the subject matter, for you — sorry, but I think the site developers are on to something.
The writers on the site raise some very interesting questions.
Why is it that Christianity has the greatest message ever, but we have the hardest time sharing it with the masses, or even our neighbors?
“We love the Church,” said Brad Abare, founder and regular contributor to the site. “But when it comes to communicating with an increasingly savvy world, the church is being left behind.”
I think the church in America has had a spark lit under it recently with The Passion of the Christ, but how many people are still sitting in a theater wondering about Christianity because no one has stepped up to explain their faith in a real way?
“This is a conversation, an idea — not a business,” said writer Kevin Hendricks. “We’re in this to see the Church become more authentic and effective, to see not simply butts in pews, but Christ in hearts.”
In December Wired Magazine reported a story about a high school computer teacher who made a complete advertisement on his computer for Apple’s iPod.
The commercial made by high school teacher George Masters has all the makings of a prime-time quality advertisement.
And his 60-second commercial has been getting a lot of attention from bloggers, e-mail, advertising reps and now Wired Magazine.
Gary Stein, an online advertising analyst with Jupiter Research, was struck by the quality of the ad.
“It shows great advertising principles,” Stein told Wired Magazine. “He’s computer-literate, but he’s also literate in the language of advertising…. You could take this thing and put it on MTV this afternoon. It’s not only good, it’s good advertising. People go to college to learn this. He just gets it.”
“Why would a school teacher spend a good chunk of his free time, for five months, crafting a really slick ad for no money? For no real recognition other than a, ‘Hey, that’s cool,’ from a few friends? Because he really, really likes his iPod,” wrote Andy Havens. “Masters frankly admits that he partly worked on the project as a way of teaching himself some computer animation basics, and to be part of a portfolio. That being said, why pick the iPod mini as his subject? Because he’s a huge fan. And let’s remember that ‘fan’ is short for ‘fanatic.'”
I think every pastor or lay-leader would love members of their congregation to be that fanatical about church events or activities.
I know I would be.
Why is it that people will spend hours creating a commercial for a small music gadget, paint their entire bodies and lose their voice while screaming for their favorite football team, but can’t spend an extra hour volunteering at their church?
The Church Marketing Sucks staff would say it’s all about marketing.
We haven’t marketed our message properly to our own members, yet alone the rest of the world.
Have you ever witnessed the excitement a new convert has? They’re willing to do anything and tell everyone about what Christ has done for them.
When I met with WWE Superstar Shawn Michaels last week, he said that when he came to know Christ, he told his pastor he wanted to do anything needed at the church, including janitor work, if that’s what was needed.
But somewhere along the road the message gets lost.
Christ just isn’t as cool as the first day we met him.
We lose track of what He’s really done for us.
My dad’s told me several times, “It’s just easy for me to talk about everything God has done for me.”
We get so caught up in our daily rituals that we don’t really realize the cost Christ paid on Calvary 2000 years ago. It takes a holy day like Easter to get us back on track — for at least one Sunday out of the year.
Marketing is way more than just advertising.
Marketing is finding ways to make things run smoother and making people feel apart of your company, organization or group.
Apple Computer owners are some of the most loyal customers in the world, I know because I work for one of them.
It’s because Apple makes each customer feel apart of the company.
They make products that customers can truly take ownership in and work in their lives.
McDonald’s is another marketing giant.
It doesn’t matter what country you’re in, when you see those golden arches, you think Big Mac or Quarter-Pounder with Cheese.
Both companies are have strongly branded their message to their audience.
But think about the church, we’re sending one giant mixed signal to the world.
Don’t do this, you can do this, but not that. Don’t attend that church, our church is better.
And I’ll pick on my own church for a moment; we’ve been advertising an event coming up with two different times.
How confusing is that for our members, let alone someone driving by or surfing on the web.
Our website says one thing and our marquee says something different. I have no idea what our bulletin says, because quite frankly I don’t read it. I use the internet to get my information.
But according to the church marquee, I’d be showing up 30 minutes late if I went by the time posted on the internet.
Even last week I had posted the time for one of the events in our singles department on the internet, but someone else gave a later time to be published in the bulletin.
I’m still trying to figure out where the church’s phone number, address, service times or even a statement of what we believe are posted on our website.
We need better communication within our churches — not only between our members, but to those outside our doors.
Why don’t we come together as a body of Christ — for our common goal — to bring people to Christ and show His love to them all?
Why can’t First Baptist, First Methodist, First Pentecostal, First Whoever, join together and say, “Hey, we’re were all a bunch of lost people, just like you, before we met Christ?”
Quit fighting for the largest congregations, quit arguing over theological issues in public that the world will never understand — it’s foolishness to them.
It’s amazing that a number of churches continue to grow, but yet they’re not growing from new converts, they’re simply stealing from other churches.
We must first recognize the power of Christ in our lives and then market it to everyone around us.
We need to each become fanatics in our faith. Live a life that Christ lived and share His love with everyone.
Well it’s getting chilly and I’m sure my neighbors are getting tired of my great rock music blaring into the night air.
So, while I could go on for several more pages, I’ll end with this quote: “The church exists for mission, and — a church that is only inward looking is not truly the church.” -Samuel Escobar, The New Global Mission (via CT)
Watch the full ad now on YouTube:
May His Wonders Never Cease
I wish I had a real concise way to tell you everything that I’ve witnessed in the last few weeks, but I’m pretty sure the best way to explain it all is, “May His wonders never cease.â€
I’ve often heard, that illness, pain and sickness all stems from a lack of faith.
Bull.
Someone please show me an example in scripture where a person was sick or in pain because they had a lack of faith.
I’m going to step on some toes here, but the entire “Health and Wealth Doctrine†makes me sick. Try preaching the health and wealth doctrine to believers in Tsunami stricken Asia or AIDS stricken Africa.
Try and preach that if they just believe in God, He will take away their sickness and give them a Cadillac in their garage.
Now I’m not going to doubt that people were and are healed because they had great faith — but don’t try to tell me that a person is lying in a hospital bed because they don’t have any faith.
I thought a lot about this as I received updates on one of my sisters, who was lying in a hospital bed in Dallas over the last few weeks, after suffering from several migraines and eventually a seizure.
I thought about it as I heard an update on a friend, 36 years old, who is lying in a nursing home, virtually unconscious, after several strokes.
I thought about it as I read more updates on the tragic sickness and poverty that plagues Africa and Asia.
The thoughts were even stronger as I sat in my sister’s hospital room, watching and praying, as she asked for my family members to read scripture to comfort her.
And believe me, I prayed for her miraculous recovery. I prayed that she would walk out of the hospital that very day – but God had other plans.
If I were to believe that her illness was a result of her lack of faith, I would have no choice but to curse God right now because she wasn’t able to miraculously walk out of a hospital room.
Why would God ignore her and her lifelong faith in Him as the great physician, comforter and provider?
Instead of cursing the God of Isaac, Jacob and Abraham, I know that God’s ways are unknowable and His healing power is not dependent upon my faith or Amy’s faith.
Thank goodness — because in the midst of it all, while Amy might remain strong, my faith will waiver.
My feet have a tendency to slip from the rock of my salvation, but His hand is always there, reaching out to me and pulling me back to Him.
And while Amy didn’t get up and walk out of the hospital because someone prayed the “magic words†or had “unbelievable faith,†His wonders never cease.
Knowing me, if Amy had sat up and walked out of the hospital that day, I might have gotten a big head and thought it was my faith or my prayer that healed her, rather than looking to Jehovah-Rophe (the Lord who heals).
Amy’s condition was eventually diagnosed by one of the nation’s top neuro-specialists, hours before she was scheduled to check out.
If she had walked out of the hospital Saturday afternoon, we would still be questioning the cause of her migraines and her seizure.
But because His wonders never cease, Amy has been put to the front of the line for follow-ups and appointments with a doctor whose group sees over 30,000 patients and who flew from Atlanta to Dallas to visit with Amy and look over her tests. His wonders never cease.
—–
This past weekend I saw His wonders continue to amaze me. But neither time nor space will allow to describe all the wonders I saw.
I had the privilege to sit as a fly on a wall in a van with four wrestlers last weekend on a road trip to Knoxville, Tenn.
On a trip that lasted slightly more than 40 hours, five guys in a van grew closer than ever to each other as well as closer than ever to an amazing, wondrous God.
The five of us traveled to Knoxville, Tenn., where we joined 26,000 students to get our praise on.
We left Rockwall at 8 p.m. Thursday night, arrived in Knoxville at 10 a.m. EST, Friday and pulled out of Knoxville around midnight Friday night amazed and stunned at all we had seen.
We had sat for several hours with one of the greats in the wrestling business, Shawn Michaels — and rather than talking about wrestling, we sat and talked about God.
We met one of the most genuine and humble players in the National Football League, Justin Griffith.
We had seen God worshiped far out of the box we try and put Him in week to week.
We got our worship on with Israel Houghton in a way that made Sunday morning seem like decaf compared to a triple espresso.
We saw hundreds, if not several thousands stand and walk to the front of an arena for an alter call.
We felt an even stronger renewal of the CWF and its ministry.
We saw God’s wonders at work 24-7. He is truly worthy of all praise.
I don’t know where God will lead me tomorrow or next week, but I continue to pray each day, “May Your wonders never cease.â€
When Did it all Change
I’ve been giving a lot of thought lately to life, the meaning of life and my ultimate purpose. Sounds pretty deep, I know. Now if only I was a deep thinker, I might be able to figure this all out.
I began wondering this week how much impact I have on the world around me and how much impact the world has on me. Am I impacting my world in a good positive way, or is the world impacting me in its own way?
This feels like another quarter-life crises (just like last year), I hope I don’t go through this every year around my birthday.
Sunday our class talked about sin and its impact on the Israelites and Hosea.
And of course it’s easy to talk about how things “used to be.†And we had numerous rabbit trails we chased, talking about the good ole’ times.
Everyone remembers the good things that happened in the past and how kids used to respect their elders and T.V. was good and wholesome.
Everyone remembers when Ricky and Lucy slept in separate beds on T.V., and I think everyone has their own idea of where they’ve placed blame for the destruction of society as we know it.
I told the class, as I sat their teaching with a polo shirt and jeans on, how growing up I was never allowed to wear jeans or shorts to church. Jeans could only be considered for the evening service (something that has become almost as rare as unanimous vote on the Belton City Council).
And now I go home for the weekend and see that my dad rarely wears his suit to Sunday morning services.
I have to question, where did the change come about and was it for the better or for the worse?
Did my family and our churches loose respect for God, or did we come to a greater understanding — that God accepts us for who we are and we don’t have to impress him with a suit and tie? Or maybe, we are trying to impress those outside the church with our blue jean services and rock and roll worship circus.
As my class talked, we agreed that many things that were taboo when our parents grew up are now common place for us.
Even things that were taboo for me 20 years ago, I have come to accept and often embraced.
I have to wonder what I will come to accept and embrace 20 years from now.
What will my children think when they read and hear stories about my growing up? Will I be an ultra-conservative to them? Will my morals be obsolete?
I read a great book Monday night, based on the brother of a close friend who has cerebral palsy. In the book, he dreams he meets Jesus and walks him through the history of mankind, all the way up to the point of Christ dying on the cross.
It struck me as I read it, that the Israelites continued to let more and more slide as they got further and further away from the Garden of Eden. And every time God would reveal Himself and show His power, they would remember for a short while, before going back to their old ways. How long will it be before we too loose sight of God completely?
Observations from a Traveling Musician
Friday night a friend and I spent an evening with singer/songwriter Allen Levi.
Now as a disclaimer, that might sound like it was me and him just hanging out – and that’s not entirely true – but in the intimate venue it felt like it was just Allen, me and a few friends.
Allen pointed out that as a singer/songwriter his main job is to notice things.
I thought that was a good job summary.
As an editor/columnist/storyteller, I think that’s my main job as well.
So in the spirit of my new job summary, I want to share some of the things I noticed (with the help of Allen).
People are big. Houses are small.
I think we’ve all seen drawings done by younger children.
People are not proportional, but yet nine-times-out-of-ten, they’re all smiling as big as they can.
They may have eight fingers on one hand and two on the other.
They may be as skinny as a blade of grass, with a giant pumpkin for a head, but they don’t mind.
They may have no clothes or feet, but the people in drawings by children, don’t seem to mind. They’re a part of a great big happy universe, where judging and laughing at others does not exist.
Allen told the story of a four-year-old friend of his who loved drawing with chalk on the sidewalk.
Her drawings were a wonderful representation of how she viewed the world.
And Levi noticed that in all of her drawings, Olivia would always draw the people big and the houses small.
These giant people that Olivia saw would never be able to fit into their tiny houses, but that wasn’t important to Olivia.
She put the importance upon the people.
And that’s what Christ did as well. He didn’t care what house you lived in, what position you held, whether you were a leper, a blind man, or a He-man. You were important in His eyes.
People are big. Houses are small.
Southern Living vs. Southerners living
If we were to take two houses, you might find a stark contrast in their make up.
The house at 610 might be the picture of beauty and class.
While the house at 612 might be cluttered with bikes in the yard, mud on the floor and a wet dog chasing kids over the couch.
610 has a ghost of a man, with a wife and two kids who are never seen.
612 is a family of five who love each other and those around them.
610 never has company, they’re too busy with their job and school and soccer games.
612 never minds the interruptions of “happy lightening,†when people stop by unexpected, just to enjoy the company of friends.
It’s never really known if the people at 610 are home or gone.
The house looks the same; no one outdoors, no bright welcoming lights on and no invitations to the neighbors to visit.
You can always tell if the family at 612 is home, there kids are playing in the yard with the neighbors, the barbecue is smoking, there is laughter and music in the air, and an unwritten “Welcome†sign always hangs in the yard.
610 was pictured on a post card and a part of Southern Living magazine.
612 is the picture of where real southerners live.
Which house are you?
Are you concerned with the appearance of perfection, or the appearance of a friend?
The moon is round.
As we left the gathering Friday night, we looked up in the sky to see that the moon was about the shape of a football.
Some days, the moon is full and bright in its glory.
Other days, it’s a sliver of silver that fell to the floor from a carpenter’s bench.
And some days it doesn’t matter what shape the moon is, because the clouds are so thick you’ll never be able to see it.
But in all of its seasons, in all of its changes, the moon is round.
The moon is round on your day of birth.
The moon is round on the day you find your first love.
The moon is round on the day you get your first kiss.
The moon is round on graduation day.
The moon is round on the day you get your first promotion.
The moon is round on your wedding day.
And the moon is round when you discover you have cancer.
The moon is round when you company closes down.
The moon is round when your parents pass away.
The moon is round when your child is hurt in a car accident.
The moon is round when your spouse passes away.
And the moon is round when you pass away.
And in all of its changes and in all of its appearances, we know – the moon is still round.
“The heavens declare the glory of God. The skies proclaim the work of His hands.â€
If the moon is faithful to be round, isn’t its Creator the ever more faithful?
There are many more things I learned Friday night from a storyteller, a songwriter and a singer who took the time to notice and chose not to hold it all inside like the house at 610.
What will you notice this week from the Creator?
Why we Enjoy Nostalgia
I was talked into watching a chick-flick this past weekend.
How that happens I never know, except that usually a “chick” is the one talking you into watching it.
I was assured that I would learn something about women in the process.
Well I didn’t.
But I wasted two hours confirming what I already knew about them.
Ok — maybe that’s a little harsh.
I didn’t waste the two hours, but thanks to my mom, two sisters and previous girlfriends, I knew all the movie had to say about the opposite sex.
But after reflecting on the movie, I did learn something about society as whole.
If we look at that movie and at today’s culture there seems to be a strong yearning for a return to yesterday.
A search for nostalgia.
In the wrestling world, for the past few years, people have gone gung-ho when retired wrestlers make their return to the ring.
It didn’t take long for Hulk-A-Mania to catch fire like it did in the mid-to-late 80’s.
People went berzerk for Hulk Hogan, a.k.a Terry Bollea, as he came running down the ramp in his trademark yellow and red tank tops.
And I’ll admit it — I was a Hulk-A-Maniac all over again.
I didn’t care that he was 50 years old — it was great reliving the Hulk Hogan of the past, the one that I remembered watching growing up.
And to be honest, I was an even bigger fan this time around.
Nostalgia is not only rampant in the World Wrestling Entertainment Company, but all around us.
People have caught on to the nostalgia craze all over.
We want to return to the past.
A sign along I-35 advertises the city of Gruene, as “Gently resisting change since 1872.”
People will get up in arms anytime you mention any possible change to an historic site.
You can turn on VH1 almost anytime of the day and you can catch reruns of “I love the 70’s,” “I love the 80’s” and “I love the 90’s,” where actors, musicians and comedians reflect on the greatness of decades past.
And I’m just as big of a fan of those shows as I was to hear Hogan’s music hit and watch him tear into The Rock.
So, what is it about nostalgia that makes us yearn for yesterday?
According to Webster, nostalgia is “A sentimental yearning to return to an earlier time remembered as happier or more pleasant, or a former place evoking happy memories; a longing to experience again a former happy time.”
But you know what, they never teach nostalgia in a history class — because nostalgia is an imitation or maybe better yet, a limitation of the truth.
We simply block out the bad and relieve only the good times in our mind.
Will Rogers said, “Things ain’t what they used to be and probably never was.”
Historian Owens Pomeroy said, “Nostalgia is like a grammar lesson: you find the present tense, but the past perfect.”
I imagine most psychologists would tell us that nostalgia is good.
“We should spend time reflecting on the past,” they would tell us.
And I think it’s great to sit around and remember the past.
I always have a blast sitting around with my friends lying about how great I was in high school and college and how much better things were when we grew up.
But there’s also danger in enjoying nostalgia too much.
Sometimes we get so caught up in the past that we forget to look at the present and we forget to look to the future.
We want to return to the “good ole’ days.”
But if we really take time to look, we’ll see that the “good ole’ days” weren’t as great as we thought they were.
That’s why God tells us through the prophet Isaiah, “Forget the former things; do not dwell on the past. See, I am doing a new thing!”
There is something bigger and better going on right now. Today — Aug. 12, 2004. This is the best day ever — if you make it that way.
And change is a-comin’ — whether you or I like it.
I believe that if we stop and focus on the past for too long, we’ll end up loosing our grip on reality and the present.
While “I love the 90’s,” 80’s and 70’s highlights the great moments of each decade, there are also a number of fads and toys and music that no one wants to return to.
And there are also a number of issues that those shows would never touch on, because if they did, those decades would loose their nostalgia.
Does anyone really want to go back and relive the atrocities of the past?
The hostage situations?
The famine and AIDS outbreaks?
Does anyone want to go back and relieve the Challenger explosion?
Chernobyl, the Iran Contra Affair or New Coke?
Even talking with my grandparents as often as they reminisce about growing up, I don’t think they would want to return to the depression (there is a reason they called it the depression).
I don’t think anyone wants to return to World War I or II, the Korean War, the Vietnam war or Gulf Storm.
As nostalgia goes, I’m sure in 2044 I’ll all be sitting around talking about how great 2004 was and how great the 2000’s were.
I’ll pull out my PDA and laptops and show my grandkids how technologically advanced we thought we were.
I’ll talk about how great the Play Station 2 and X-Box was and how amazing the first High Definition TV’s were and they’ll look at me like an idiot.
Then they’ll go to history class and learn about terrorism and 9/11 and the fall of the stock market and think I’m nuts for wanting to go back to the “good ole’ days.”
And I’ll just smile and reminisce and wish things were the way they used to be, when kids respected their elders and you could buy a burger, fries and a coke for under $7.
“If you’re yearning for the good old days, just turn off the air conditioning.” — Griff Niblack