Engaging your audience

As part of our community 2.0 ministry at encounter, we recently purchased copies of Andy Stanley’s book, “Communicating for a Change.” Loved the book. It really challenged me and the ways I’ve always been taught to communicate with folks (hense my Mass Communications major).

Rather then outlining a message or lesson with 3 points, each having 3 or 4 sub-points, Stanley suggests outlining your message with only one central point. And building the message around Me-We-God-You-We. I’ll let you start reading it to find out more ;-). Like I said – it’s challenged me for sure.

I’ve tried to share some of the e-mails I send to our leaders from time to time (where appropriate) and thought this was one of those times…
Continue reading Engaging your audience