From Cory Miller at ChurchCommunicationsPro.com :
Writing effectively for your rockin’ church website is drastically different than writing for printed publications.
Here are some tips for producing effective web text:Avoid Christian-ese Avoid marketing-ese First things first Use short sentences and paragraphs Write headlines with gravitational pull Break up long articles Spotlight key words and phrases Scrub your copy clean
Great tips anyone have other suggestions for making a great church website?