From the artist, Ron English:
It’s great to be a criminal, right? You’re in pretty good company. It’s hard to explain to your kids, because they think that if you break the law you go to jail and you’re a criminal. But if you take out a history book, a lot of the people on the forefronts of social movements were considered criminals. We’re just ahead of the curve. Maybe the bad guy is the one who owns and puts up all the billboards all over the neighborhood, selling people malt liquor and cigarettes.
What ad would you change to make people think?
What advertising drives you nuts?
Are you OK with the current rate of consumption/consumerism?
If not, are you doing anything about it?