Dallas Mavericks owner and former Broadcast.com founder Mark Cuban has written on his personal blog that he expects to see the end of YouTube sometime soon.
He is a smart man.
What is it about youtube.com that has made it so successful so quickly? Is it the amazing quality of user generated content? Is it a broadband fueled obsession with watching short videos?
No & No.
Youtube’s rapid ascension to the top of the traffic ranks can be attributed to two and only two reasons:
1. Free Hosting from any 3rd Party site
Hey, why pay for bandwidth for a video if you dont have to ? A blog, a myspace page, an email, any website. Just throw in some html in Youtube.com foots the bill for bandwidth. Sure you are limited by size of file, but so what. Just chop it up into parts 1 through N. Its fast, easy and free.
Come to our website and use our video hosting services, we can party like its 1999 all over again !
2. Copyrighted music and video.
I dont have a count, but i bet Daniel Powters’ Bad Day is attached to some video snippet of every sporting event ever played , with links sent to fans of every losing team. PIrates season, You had a Bad Day. Spurs vs Mavs. Mavs vs Suns, Mavs vs Heat , Yankees vs Red Sox, etc, etc, etc. Bad Day, Bad Day , Bad Day. If Daniel had a nickel for every time his song was used in a YouTube sports video, he would be a much richer man.
