Category: Uncategorized

How to write a press release

This goes to polliticians, churches, organizations or anyone who wants to get publicity for an event, occassion or campaign.
CMS has a quick summary of how to write a press release for you.
As a former newspaper editor and current reporter I can agree with this whole heartidly. I think every church needs to be sending out press releases on their events and there needs to be someone who is knowledable about how to do it.
It’s not brain surgery. Anyone can do it, just follow these simple guidelines:

  • Just the Facts, Ma’am
  • Put the Most Important Information First
  • Use Short Sentences and Paragraphs
  • Always Use Active Voice
  • Avoid Jargon and Cliches
  • Proofread, Proofreed, Proufread
    For a complete description of these steps read the post.

    • Guide to freelance

    From Lifehacker:

    Freelance web designer Phil Gyford has compiled a thorough guide to freelancing, covering everything from marketing yourself to dealing with distractions. Although some of the information is tailored to programmers, much of it is worthwhile reading for anyone thinking of taking the freelance leap.

    I’m all about freelancing. I’d like to do more of it – hint, hint. I’d love to be able to do enough that that’s all I did, but we haven’t gotten there yet. Hopefully that day will come some day, I guess I better read the guide to find out how.

    Quote for the day

    From Sojourners:

    The Psalms defy our notions of profane and sacred, proving that everything we feel, witness, do unto others, and have done to us is acceptable subject matter for conversing with the Divine. They invite us to bring every part of ourselves into our houses of worship. If we omit expressions of faith lost, of rage, of disdain, and of the desire for revenge, we leave parts of ourselves at the door.
    – Kari Jo Verhulst

    Marriage advice

    Over the last few weeks I’ve heard more and more advice for marriage, especially leading up to the engagment Saturday and now even more so now.
    I think the best advice so far is, “Always remember, ‘Yes dear.'”
    But this just came from Mike and I think it’s worth sharing as well:

    Dating process:
    6 weeks : I love U, I love U, I love U.
    6 months : Of course I love U.
    6 years : GOD, if I didn’t love U, then why the hell did I propose?

    Back from Work:
    6 weeks : Honey, I’m home.
    6 months : BACK!!
    6 years : What did your mom cook for us today??

    Gifts:
    6 weeks : Honey, I really hope you liked the ring.
    6 months : I bought you a painting; it would fit the motif in the living room.
    6 years : Here’s the money. Buy yourself something.

    Phone Ringing:
    6 weeks : Baby, somebody wants you on the phone.
    6 months : Here, for you.
    6 years : PHONE RINGING.

    Cooking:
    6 weeks : I never knew food could taste so good!
    6 months : What are we having for dinner tonight?
    6 years : AGAIN!!!!

    Apology:
    6 weeks : Honey muffin, don’t you worry, I’ll never hold this against you.
    6 months : Watch out! Don’t do it again.
    6 years : What’s not to understand about what I just said??

    New Dress:
    6 weeks : Oh my God, you look like an angel in that dress.
    6 months : You bought a new dress again???
    6 years : How much did THAT cost me?

    Planning for Vacations:
    6 weeks : How do 2 weeks in Vienna or anywhere you please sound??
    6 months : What’s so bad about going to Istanbul on a charter plane?
    6 years : Travel? What’s so bad about staying home???

    TV:
    6 weeks : Baby, what would you like us to watch tonight?
    6 months : I like this movie.
    6 years : I’m going to watch ESPN, if you’re not in the mood, go to bed, I can stay up by myself.

    Feel free to insert your marriage advice by clicking the comment button below.

    Perry’s Smoke Stack Love World Tour coming to Waxahachie

    From the DMN: Stan Marks of Phoenix signs a petition for Katie Allred, 11, and Katie Bates, 12, of Midlothian in support of the Rick Perry’s Smoke Stack Love World Tour protest.

    Downwinders at Risk will be sending their 12 by 16 foot “Gov. McDreamy smooching a smoke stack” float to Waxahachie today.
    The group is planning to arrive in downtown Waxahachie between 4:30 and 5 and will circle the courthouse half-a-dozen times.