{"id":88,"date":"2005-05-18T20:28:23","date_gmt":"2005-05-19T02:28:23","guid":{"rendered":"http:\/\/www.casadeblundell.com\/jonathan\/?p=88"},"modified":"2011-05-18T09:46:18","modified_gmt":"2011-05-18T15:46:18","slug":"steve-jobs-buys-a-washing-machine","status":"publish","type":"post","link":"http:\/\/casadeblundell.com\/jonathan\/steve-jobs-buys-a-washing-machine\/","title":{"rendered":"Steve Jobs buys a washing machine"},"content":{"rendered":"<figure style=\"width: 485px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"alignnone\" src=\"http:\/\/farm3.static.flickr.com\/2105\/2310697769_2b8d4e32ac.jpg\" alt=\"Day 64: 03-04-08\" width=\"485\"  \/> <figcaption class=\"wp-caption-text\">Doing the laundry | Photo by Jonathan Blundell<\/figcaption><\/figure>\n<p>Wired News has an interesting article on Steve Jobs buying a washing machine. The college drop out and Apple Computers Founder and CEO got his entire family envolved in discussing the design of their new washer and dryer.<\/p>\n<p>In a 1996 interview, Steve said, &#8220;Design is a funny word. Some people think design means how it looks. But, of course, if you dig deeper, it&#8217;s really how it works. To design something really well, you have to &#8216;get it.&#8217; You have to really grok what it&#8217;s all about.&#8221; (A geek&#8217;s word, to grok is a coinage of science-fiction writer R.A. Heinlein, meaning to understand something thoroughly by having empathy with it.)<\/p>\n<p>I think we miss that many times in designing things and communicating messages.<\/p>\n<p>I&#8217;ve designed websites in the past that really jump out at people because they look great, but in all reality they suck as a website, because they don&#8217;t work well. You can&#8217;t find the pages and information you want quickly.<\/p>\n<p>A well designed newspaper is the same way. Not only does it look good, but the information is organized in a way that people can pick it up every day or every week and know exactly where they need to go to get the information they need.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wired News has an interesting article on Steve Jobs buying a washing machine. The college drop out and Apple Computers Founder and CEO got his entire family envolved in discussing the design of their new washer and dryer. In a 1996 interview, Steve said, &#8220;Design is a funny word. Some people think design means how &hellip; <a href=\"http:\/\/casadeblundell.com\/jonathan\/steve-jobs-buys-a-washing-machine\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Steve Jobs buys a washing machine<\/span><\/a><\/p>\n","protected":false},"author":84,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[469],"tags":[4658,2092,3228,3227,615,3226],"class_list":["post-88","post","type-post","status-publish","format-standard","hentry","category-design","tag-design","tag-newspaper","tag-steve-jobs","tag-washing-machine","tag-website","tag-wired-magazine"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/pEnSo-1q","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"http:\/\/casadeblundell.com\/jonathan\/wp-json\/wp\/v2\/posts\/88","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/casadeblundell.com\/jonathan\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/casadeblundell.com\/jonathan\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/casadeblundell.com\/jonathan\/wp-json\/wp\/v2\/users\/84"}],"replies":[{"embeddable":true,"href":"http:\/\/casadeblundell.com\/jonathan\/wp-json\/wp\/v2\/comments?post=88"}],"version-history":[{"count":0,"href":"http:\/\/casadeblundell.com\/jonathan\/wp-json\/wp\/v2\/posts\/88\/revisions"}],"wp:attachment":[{"href":"http:\/\/casadeblundell.com\/jonathan\/wp-json\/wp\/v2\/media?parent=88"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/casadeblundell.com\/jonathan\/wp-json\/wp\/v2\/categories?post=88"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/casadeblundell.com\/jonathan\/wp-json\/wp\/v2\/tags?post=88"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}